Welcome to Type 2!

Moving on up to Type 2!

course description
Typography 2 is an in-depth examination of the principles and potential of typography with emphasis on meaningful typographic composition. This course enables student exploration of the role that typography plays in shaping the form and content of communication. Through a series of studio exercises that introduce letterforms and text in relation to images, texture, color, hierarchy and grid structures, students will explore a variety of design problems and build skills in communicating visual meaning. The course will build from Typography I and expand the student’s knowledge of history, theory, and practical uses of typography. 


course objectives: through the completion of course projects you will be able to: 
• Demonstrate typography’s ability to communicate in expressive ways
• Integrate experimental form making in practical applications
• Develop and apply a graphic system fluidly across a range of media
• Explore typographic and graphic hierarchy
• Investigate the process and work of a designer to inform and inspire your own work
• Select content to integrate with your own visual assets for a cohesive visual language, while also responding to specific contexts
• Organize complex information in a consistent grid
• Develop an engaging and dynamic reading experience using the grid that responds to specific contexts
• Select appropriate typography for screen environment

course objectives: through the completion of course discussions, critiques and presentations you will be able to: 
• Practice comprehensive typographic vocabulary
• Develop an understanding of typographic history
• Explain design concepts clearly to an audience

the blog
Per usual KCAI GD protocol, follow this blog. All project objectives, specifications and deadlines are posted here. It is your responsibility to check regularly for important updates and references.Your participation (post quality and quantity) in this online venue, as well as your personal blog, count towards your online participation grade. Post your thoughtful and brief responses to required readings, online crits, discussion topics and find+share's in the comments.

blogging tips
If you cover these steps in your process blogging, you will have a meaningful archive
1. Explain the project in succinct, thoughtful and grammatically correct language. 
2. Include documentation of analog sketching -- high quality and interesting photographs. Explore focus and lighting shifts.
3. Digital or analog iterations
4. Outside inspiration
5. Final artifact
Each step should have a brief written description for what we are seeing. Keep text concise. Not too long for the blog context, but be thorough.